Seattle Software Agency SeattleSoftware Agency

System Integration Services

Connect the tools your business runs on — CRM, accounting, operations, analytics — into a unified system that eliminates manual data transfer.

The average mid-size business uses 100+ software applications. Sales data lives in HubSpot, financial data in QuickBooks, project data in Monday.com, customer data in Intercom, inventory in Shopify, and reporting in Google Sheets. The result is a fragmented data landscape where your team spends hours every week copying information between systems, reconciling mismatched records, and working around tools that do not talk to each other.

System integration connects these disparate tools into a coherent ecosystem. When a deal closes in your CRM, the invoice is automatically created in accounting, the project is set up in your PM tool, and the customer record is updated across all systems. No manual data entry, no reconciliation, no information gaps.

We build custom system integrations for businesses that need their tools to work together. We go beyond simple Zapier connections — building robust, monitored, error-handling integration layers that your business can depend on for daily operations.

What You Get

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CRM Integration

Salesforce, HubSpot, and Pipedrive integrated with your operational systems — syncing contacts, deals, activities, and custom fields bidirectionally.

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Accounting Integration

QuickBooks, Xero, and FreshBooks connected to your sales and operations — automated invoicing, payment reconciliation, and financial reporting.

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E-Commerce Integration

Shopify, WooCommerce, and Amazon connected to inventory, fulfillment, and accounting systems for end-to-end order processing.

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Data Synchronization

Real-time and scheduled data sync between systems with conflict resolution, deduplication, and field mapping for consistent data across your stack.

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Custom Middleware

Integration middleware that transforms data between incompatible systems, handles rate limiting, manages authentication, and provides a unified API layer.

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Integration Monitoring

Dashboards showing sync status, error rates, and data flow volumes — so you know your integrations are running and can troubleshoot quickly when they are not.

The Real Cost of Disconnected Systems

Disconnected systems create hidden costs that accumulate across your entire organization. Sales reps spend 30 minutes per deal entering data into three systems. Finance reconciles orders against invoices manually every week. Operations checks two platforms to get a complete picture of a customer. Support cannot see purchase history without switching tabs. These are not just annoyances — they are measurable drains on productivity.

The data quality problem is even worse. When the same information exists in multiple systems without synchronization, discrepancies are inevitable. Which system has the correct address? Is this customer active or churned? What is the actual revenue this quarter? Disconnected systems make these basic questions surprisingly hard to answer.

System integration eliminates both problems: data flows automatically between systems, and a single source of truth is established for each piece of information.

Our Integration Architecture

We build integrations using an event-driven middleware architecture. When data changes in one system (a new order, an updated contact, a payment received), an event is captured via webhook or polling, transformed into a canonical format, and routed to all systems that need the update.

The middleware layer handles the complexity that direct point-to-point integrations cannot: data transformation between different schemas, rate limit management for APIs with strict throttling, retry logic for transient failures, conflict resolution when two systems update the same record simultaneously, and comprehensive logging for debugging and auditing.

For high-volume integrations, we use message queues (BullMQ, SQS) to buffer events and process them reliably. For real-time requirements, we use webhook listeners with immediate processing. The architecture is chosen based on your specific latency, volume, and reliability requirements.

Common Integration Scenarios and Monitoring

Sales-to-Operations: When a deal closes in HubSpot or Salesforce, automatically create a project in your PM tool, generate an invoice in QuickBooks, set up the customer in your operational systems, and notify the delivery team via Slack. E-Commerce-to-Fulfillment: Orders from Shopify flow to your warehouse management system, inventory levels sync back to prevent overselling, tracking numbers update the customer, and revenue records flow to accounting.

Integration failures are invisible until someone notices missing data — which can be hours or days after the failure occurred. We build monitoring into every integration: real-time dashboards showing sync status and throughput, alerting for failures and anomalies, and automated retry with escalation for persistent issues. Every integration also includes a reconciliation mechanism — a scheduled job that compares data across systems and flags discrepancies, catching edge cases that event-driven processing might miss.

Technologies We Use

Node.jsTypeScriptBullMQRedisPostgreSQLREST APIsWebhooks

Frequently Asked Questions

Why not just use Zapier or Make?
Zapier is great for simple automations — connecting two tools with basic logic. Custom integration makes sense when you need complex data transformation, high-volume processing (thousands of events daily), reliable error handling with retries and dead letter queues, or bidirectional sync with conflict resolution. If Zapier handles your use case, use Zapier. If you are hitting its limits, we can help.
How long does a system integration project take?
A single integration between two systems typically takes 2-4 weeks. A comprehensive integration project connecting 4-6 systems with bidirectional sync, error handling, and monitoring takes 6-12 weeks. We deliver incrementally, starting with the highest-value integration and expanding from there.
What if one of our tools does not have an API?
Most modern SaaS tools have APIs, but some legacy systems or niche tools do not. In those cases, we can use database-level integration (connecting directly to the tool database if accessible), file-based integration (watching for CSV/XML exports), or browser automation with Puppeteer as a last resort. There is almost always a way to connect systems.
How do you handle data conflicts between systems?
We establish a clear source-of-truth hierarchy for each data type during the discovery phase. For example, customer contact info might be authoritative in your CRM while order data is authoritative in your e-commerce platform. When conflicts are detected, the authoritative source wins and the discrepancy is logged for review.

Tired of Copying Data Between Systems?

Tell us which tools need to talk to each other. We will design an integration architecture that eliminates manual data transfer and keeps your systems in sync.

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