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Custom Marketplace Platform

Build the marketplace that connects your buyers and sellers — designed for your specific market vertical.

Every marketplace is different. A service marketplace (connecting clients with professionals) has fundamentally different needs than a product marketplace (connecting buyers with sellers) or a rental marketplace (connecting owners with renters). Off-the-shelf marketplace builders try to handle all of these — and handle none of them well.

A custom marketplace platform gives you the exact matching logic, transaction flow, trust mechanisms, and user experience your specific market vertical needs. Purpose-built search and discovery, pricing models that fit your market, and the specific features that make your marketplace work.

We build marketplace platforms for service marketplaces (connecting freelancers with clients), B2B marketplaces (connecting suppliers with buyers), rental marketplaces (equipment, space, vehicles), and niche vertical marketplaces where existing platforms don't serve the market well.

What You Get

🔍

Smart Matching

Connect buyers and sellers based on your market's specific criteria: skills, location, availability, ratings, price range, or custom attributes.

💳

Marketplace Payments

Escrow, split payments, platform fees, seller payouts, and dispute resolution — built on Stripe Connect or similar.

Trust & Reviews

Rating systems, verified profiles, identity verification, and the specific trust signals your market needs.

💬

Communication

In-platform messaging, booking requests, proposal/quote workflows, and automated notifications.

📊

Marketplace Analytics

Supply/demand metrics, take rates, seller performance, buyer behavior, and marketplace health dashboards.

🛡️

Moderation Tools

Content moderation, dispute resolution, fraud detection, and user management for marketplace operators.

Service vs Product Marketplaces

Service marketplaces need booking/scheduling, provider profiles with qualifications, and service-specific review criteria. Product marketplaces need inventory management, shipping logistics, and product catalog features. Each type has fundamentally different user flows.

We design the marketplace experience around your specific transaction type — because trying to build a one-size-fits-all marketplace platform always results in a poor experience for both sides.

The Chicken-and-Egg Problem

The hardest part of any marketplace isn't the technology — it's getting both sides on the platform. We build marketplaces that address this: single-side value propositions (tools that are useful to sellers even without buyers), easy onboarding, and growth features that help you scale both sides.

Technically, this means building for rapid iteration. Your marketplace will evolve significantly in the first year based on user feedback. We build architectures that support fast experimentation and pivots.

Technologies We Use

Next.jsReactNode.jsPostgreSQLStripe ConnectAlgoliaRedis

Frequently Asked Questions

How much does a custom marketplace cost?
MVP marketplaces (core matching, messaging, payments) start around $60,000. Full-featured platforms with advanced search, analytics, and mobile apps range from $100,000 to $250,000.
How long does it take?
An MVP marketplace takes 10-16 weeks. We recommend launching with core features and iterating based on user feedback rather than building everything upfront.
How do you handle payments?
We build on Stripe Connect for marketplace payments. This handles escrow, split payments, platform fees, seller payouts, and 1099/T5 tax reporting. Stripe's marketplace infrastructure is proven and handles the regulatory complexity.
Can you build mobile apps?
Yes. We typically build responsive web apps first (works on all devices) and add native mobile apps in a later phase once the marketplace model is validated.

Have a Marketplace Idea?

Book a free consultation. We'll help you validate the concept and plan the MVP that gets both sides of your marketplace engaged.

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