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Migrating From Zapier: The Practical Guide

A step-by-step approach to replacing fragile automation chains with reliable, tested integration code.

Migrating from Zapier doesn't mean replacing every Zap with custom code on day one. The smart approach is surgical: identify the automations that matter most, replace them with reliable code, and leave the low-stakes Zaps where they are.

This guide covers the full process β€” from audit to switchover β€” with real timelines and practical advice.

Step 1: Audit Every Automation

Before writing any code, we catalog every Zap and Make scenario. For each automation, we document what it does, how often it runs, what breaks when it fails, and how much it costs in tasks.

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Automation Inventory

Every Zap, every Make scenario. Name, trigger, actions, frequency, and task consumption.

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Failure Impact Analysis

What happens when each automation fails? Revenue loss? Customer impact? Data inconsistency?

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Cost Attribution

How many tasks does each automation consume? Which are the biggest cost drivers?

Step 2: Categorize and Prioritize

We sort automations into three buckets based on failure impact and complexity:

Replace First: High business impact, failure costs money or customers. These become custom code immediately.

Replace Later: Medium impact, high task consumption. Replace these to reduce costs after the critical path is secured.

Keep in Zapier: Low impact, low volume, simple trigger→action. These stay in Zapier indefinitely — it's the right tool for the job.

Step 3: Build Custom Integrations

For each automation being replaced, we build a custom integration with three layers:

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Integration Layer

The actual API calls β€” connecting to Stripe, your CRM, email tools, etc. With proper authentication and error handling.

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Business Logic Layer

Data transformation, conditional routing, and business rules. This is the logic that lived in Zapier's visual builder.

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Monitoring Layer

Logging, error tracking, health checks, and alerts. Know immediately when something needs attention.

Step 4: Test Thoroughly

Every integration gets automated tests before it goes live. Unit tests verify individual functions. Integration tests verify end-to-end data flow. We also run the custom code in parallel with the existing Zap for a validation period, comparing results to ensure identical behavior.

This parallel running phase is critical β€” it catches edge cases that testing alone might miss.

Step 5: Switch Over

Once validated, we disable the Zap and let the custom code take over. We keep the Zap available (paused, not deleted) as a rollback option for 2-4 weeks.

Monitoring is heightened during the first week β€” we watch for any edge cases or failures that didn't appear during testing. After the grace period, the Zap gets archived and the custom code is the permanent solution.

What About Make/Integromat?

The same process applies to Make (formerly Integromat) scenarios. Make's data structures are different but the migration approach is identical: audit, prioritize, build, test, switch. Make scenarios export more cleanly than Zaps, which can help with documentation.

Frequently Asked Questions

How long does a Zapier migration take?
Replacing 10-20 critical automations typically takes 4-8 weeks. Simple integrations take hours to code; complex multi-step workflows take 2-3 days each. The timeline depends on the number and complexity of automations being replaced.
Do we keep our Zapier account during migration?
Yes. Existing Zaps keep running until we're ready to switch each one over individually. There's no disruption to your workflows during the build phase.
What if we want to add new automations later?
You have two options: we add them to the custom integration system (recommended for critical workflows) or you build them in Zapier for quick, non-critical automations. Hybrid approaches work well.
Will our Zapier bill go down immediately?
It decreases as you switch Zaps off. Most clients see a 50-80% reduction in Zapier costs as critical-path and high-volume Zaps move to custom code. Some keep a basic Zapier plan for remaining low-value automations.

Ready to Fix Your Automation?

Book a free automation audit. We'll identify your highest-risk Zaps and give you a migration plan with realistic timelines and costs.

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